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GSP - Retail Insider

April 2013 VOLUME 5 ISSUE 1
In this Issue
Retailer Focus: Panera Bread
Three Keys to Successful Foodservice Reimaging
How Will 3-D Printing Impact POP?
New Merchandising Ideas: Rolling Kiosk and Transparent Cooler
GSP News
GSP Releases GSPSurveyor™ Mobile 2.0 Application Upgrade for iOS Users
GSP to Showcase Foodservice Design and Food Photography Services at Convenience Retailing University
GSP Adds Map Navigation, Interactive Captures and Speed Improvements to GSPSurveyor™ Mobile Application for Android 2.0 Upgrade
More GSP News
Previous Newsletter
Volume 4 Issue 3
McDonald’s POP Advertising
Creating Brand Standards Guide for Style Consistency
Retailer Focus: M Local
Industrial Design Spotlight: Foodservice Kiosk and Handago

Retailer Focus: Panera Bread

POP Lessons From the QSR Industry

PaneraPanera Bread, a fast casual restaurant chain, has over 1600 current locations or bakery-cafes throughout the United States and Canada. With a focus on the customer experience, all Panera restaurants are modern, yet friendly with a warm welcoming atmosphere.

Panera’s interior décor features oversized paintings of food preparation representing Panera’ s emphasis on food quality. Their food photography has a warm feel, styled to create... FULL STORY

 

Three Keys to Successful Foodservice Reimaging

Utilize Food Photography, Custom Fixtures and Menuboards
to Realize ROI

Pizza A foodservice reimaging project is an ideal way to enhance your overall store appeal as well as to drive foodservice sales. Yet beyond changes in décor elements such as cabinetry and wall paper, retailers should consider what customers expect from preferred foodservice providers. Below are three components that can play a major role in enhancing consumers’ perception of a retailer’s foodservice offering... FULL STORY

 

How Will 3-D Printing Impact POP?

New Technology an Option for In-store Prototypes

3D Printing 3-D printing, a technology that forms physical objects from a digital rendering by printing in layers, is quickly gaining popular momentum in the manufacturing and consumer products worlds. By eliminating the need for engineering, tooling, grinding or drilling used in traditional manufacturing, 3-D printing enables manufactures to fully automate the process of transforming their digital designs into actual objects... FULL STORY

 

New Merchandising Ideas: Rolling Kiosk and Transparent Cooler

Rolling Kiosk to Promote Foodservice Offerings; Transparent Cooler for High Brand Visibility

Rolling Kiosk ROLLING KIOSK

Use the Rolling Kiosk to promote your foodservice offerings, pricing changes or monthly specials in various locations throughout the store. The Rolling Kiosk helps to shorten overall traffic time by providing a menu where people wait in line.

In addition to driving traffic, Rolling Kiosks can help to reinforce brand/positioning. The easy to change out graphics help you react more... FULL STORY

 



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