GIANT OIL
On The Fly NTI Store Design
CHALLENGE
Giant Oil, a multi-branded, multi-state petroleum distributor and convenience store retailer currently operating in Florida and Ohio, was looking to create a new brand package to successfully move the company’s On the Fly stores forward.
SOLUTION
After taking a closer look at Giant Oil’s Dayton, Akron and Tampa stores, our Design team created a brand identity package intended to impact the overall customer experience. GSP developed a smart, modern and welcoming design system that impacts the entire store, focusing on foodservice while creating a consistent look and voice.
RESULTS
Evergreen Solution
We provided durable, evergreen solutions designed to stand the test of time as well as support future rollouts.
Increased Traffic
This new, exciting and inviting exterior and interior helps entice shoppers into the store.
Elevated Experience
According to Giant Oil, our modern On the Fly concept will make a lasting impression on customers.
CLIENT TESTIMONIAL
“GSP’s talent and eye for smart design, coupled with their knowledge of the convenience store space make them an ideal partner. Working with them is always a pleasure.”
—VP of Operations