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GSP Designs Innovative New Convenience Store for GPM Investments, LLC
New interior, exterior, foodservice and beverage category redesign and remodeling plans will affect 360 locations across the country over the next three to five years.
Clearwater, Fla., Dec. 22, 2020 – GSP, a leading provider of end-to-end retail services and solutions, announced today its redesign plans for Richmond, Virginia-based GPM Investments, LLC (“GPM”), a rapidly growing leader in the U.S. convenience store industry. Over the next three to five years, GPM plans to remodel approximately 360 sites among its portfolio of brands in key locations across the country including fas mart®, E-Z Mart®, and Scotchman®.
“This is an exciting time for GPM Investments, and we’re truly honored and grateful to be entrusted with their extensive remodeling initiative,” said GSP Vice President of New Business Development, Craig Neuhoff. “Our goal is to build an unforgettable store experience that will successfully increase same-store sales as well as act as the formula for future rollouts.”
“The prototype our Design team created takes a holistic approach to developing a cohesive store, fuel food service brand designed to surprise, delight and improve the overall customer experience,” explained GSP Vice President of Design Services, Steven Cohen.
“With long-term brand success in mind, GSP’s new store redesign package impacts the entire interior and exterior of the store and includes key category merchandising strategies such as beer caves, foodservice and a robust beverage experience intended to optimize traffic to categories within the store as well as create excitement about various in-store product offerings,” added Steven.
The newly designed stores will feature expanded food offerings including grab-and-go and prepared food menu options, frozen food and pizza.
“Delivering on customer expectations is key for GPM. This redesign project is intended to meet and exceed these expectations to help revitalize our regional brands,” said GPM Executive Vice President Chief Merchandising and Marketing Officer, Michael Bloom. “We look forward to introducing our fresh, modern look to both new and existing customers across our markets.”
About GPM Investments, LLC
Based in Richmond, VA, GPM was founded in 2003 with 169 stores and has grown through acquisitions to become the 7th largest convenience store chain in the United States, with 2,930 locations comprised of 1,350 company-operated stores and 1,580 dealer sites to which it supplies fuel, in 33 states plus Washington D.C. GPM operates in three segments: retail, which consists of fuel and merchandise sales to retail consumers; wholesale, which supplies fuel to third-party dealers and consignment agents; and GPM Petroleum, which supplies fuel to GPM and its subsidiaries selling fuel (both in the retail and wholesale segments) as well as subwholesalers and bulk purchasers. For more information, please visit www.gpminvestments.com.
About GSP
Founded in 1978, GSP provides industry leading retail solutions that drive traffic, reduce costs and enhance customer experience. GSP delivers 100% stores-specific in-store marketing programs to more than 70,000 retail locations from its four G7 print and fulfillment facilities throughout the U.S. GSP also offers turnkey design, manufacturing and installation for full-scale store remodels and décor refreshes. GSP’s award-winning design team supports visual merchandising, photography and graphics. Additionally, GSP’s AccuStore® store intelligence technology maintains a single source of accurate site data to help retailers target their growth initiatives to the specific needs of each store. For more information, visit gspretail.com.
Email: marketing@gspretail.com