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Guest Blog: How to Design Your Store Exterior to Attract Customers

For your retail store to thrive in the age of online shopping, there’s nothing more important than creating a good first impression. While many retailers focus on renovating their interior design, the exterior appearance of your store can play a critical role in driving traffic.

GSP Installs Three New High-Capacity Printers to Accelerate Retailers’ Speed to Market

‹ INSIGHTS  |  PRESS RELEASE GSP Installs Three New High-Capacity Printers to Accelerate Retailers’ Speed to Market Clearwater, Fla., July 17, 2019 – GSP, a leading provider of retail services, continues to invest in innovations while adding value and expanding its capabilities. To enhance its print and signage offerings, GSP announced the recent installation of […]

GSP Companies to Exhibit at GlobalShop 2019

‹ INSIGHTS  |  PRESS RELEASE GSP Companies to Exhibit at GlobalShop 2019 Helping Retailers Accelerate Growth, Reduce Expenses and Meet Their Sustainability Goals Through Award-Winning Creative, Innovative Next-Gen Technology and Ecofriendly Solutions at Booth 3246 Clearwater, Fla., June 24, 2019 – GSP Companies, a leading provider of retail services, is excited to announce its attendance of […]

6 Secrets to Effective Store Signage

Sale Signage

Your store’s signage reflects your brand and can directly impact your revenue. Here are a few tips to ensure your signage is working for and not against you.

7 Retailers Serious About Sustainability

Boutique

It’s no secret that corporate responsibility and sustainability drive customer loyalty and increase sales, especially millennial shoppers. Here’s a look at what these popular retailers are doing to show shoppers they’re serious about sustainability.

GSP Wins Silver ADDY Award for Lucky’s Market Installation

‹ INSIGHTS  |  PRESS RELEASE GSP Wins Silver ADDY Award for Lucky’s Market Installation Clearwater, Fla., Feb. 26, 2019 – GSP, a leading provider of retail services, is honored to have received an ADDY award at AFF Tampa Bay’s Night at the ADDYs Award Gala held on Feb. 21, 2019 at Armature Works in Tampa. GSP […]

GSP Introduces New Time-Saving Feature to Its Store Profiling Technology

‹ INSIGHTS  |  PRESS RELEASE GSP Introduces New Time-Saving Feature to Its Store Profiling Technology Clearwater, Fla., Feb. 20, 2019 – AccuStore, a GSP Company and No. 1 store profiling technology, recently announced enhanced capabilities to reduce time retailers spend preparing marketing guides and sales planners for their field teams. AccuStore’s module for creating store-specific marketing guides […]

GSP’s Elaine Scrima to Chair SGIA’s Women in Print Alliance

‹ INSIGHTS  |  PRESS RELEASE GSP’s Elaine Scrima to Chair SGIA’s Women in Print Alliance Clearwater, Fla., Jan. 15, 2019 – GSP, a leading provider of retail services, announced that Elaine Scrima, Vice President of Operations, was invited by the Specialty Graphic Imaging Association (SGIA) to chair the Women in Print Alliance Advisory Committee. Established three […]

2019 Design Awards

Lucky’s Market Installation

‹ INSIGHTS  |  AWARDS 2019 DESIGN AWARDS American Advertising (ADDY) Award “Lucky’s Market Installation” GSP was presented with a prestigious Silver award for Out-of-Home & Ambient Media, Ambient Media Multiple Installation for Lucky’s Market Store Install. Lucky’s Market had a slate of new store openings planned, however, the accelerated pace was becoming significantly time-consuming and […]

Our Brand Story

GSP started as a printing company in1978. We found our niche supplying in-store signage for convenience stores when retailers guessed quantities they needed. This led to overage, waste and expense. To solve this, we developed software to guarantee on-time delivery of “the right size sign, to the right store, every time.”

In 2014, we started AccuStore with a dedicated team. As software helped drive our growth, we realized that new printing and fulfillment sites near customers could drive business and improve sustainability. We acquired companies that fit GSP’s technical excellence and superior customer service models.

First was Great Big Pictures in Madison, WI in 2015. They lead the field in large format printing and visual merchandising for iconic fashion retailers. Their standards for customer service include award-winning sustainability programs, and expertise to bolster retail environments services.

In 2020, GSP acquired Custom Color in Lenexa, KS. The company supplies printed graphics to leading retailers. Custom Color’s stellar quality in fabric printing also aligns with GSP’s values.

GSP provides branding and marketing services with a focus on site-specific execution to help transform our customers’ growth strategies into store-level success. We design retail environments to engage shoppers and provide superior customer experiences. AccuStore powers our retail marketing, execution and digital display technologies and ensures stores get only what they need. GSP is a forward-thinking company that’s here to serve retailers now, with a focus on their future.

GSP delivers graphics and digital marketing to over 75,000 retail locations. Our experts provide retail branding and marketing services, focused on site-specific execution. Our methods ensure stores get only the POP they need, at the lowest cost. Our Retail Environments team creates and deploys amazing, in-store shopping experiences.